2 sure-shot ways to improve your social media marketing efforts

With the overflow of content from almost all the mediums, Social media has been drawing a lot more attention than ever before. Since a better communication is ought to be born through strong visuals orientation of messages, brands need to be involved into visualizing their content to ramp-up their social media marketing efforts.


There are two revolutionary platforms which can leverage your brand’s presence:

   1.    Promo videos:
Short videos can bring together people’s attention in a jiffy. To portray your content above everyone else’s content, creating a short and attractive promo-sized video with engaging images and text is a good idea. Videos achieve a greater reach on social media (especially Facebook) and thus with the creation of more and more videos and their success, brands are focusing on generating brand awareness through this super-effective medium.
Promo in particular is a business to business video creation application that helps making videos easy and offers a great choice with almost 2 million video clips available. After selecting a video according to your need, adding music, text and logo, this application generates a ready-to-share video which can later be turned into a series of video too. You can create as many videos as you want and hold-on to a good audience through it.

   2.    Giphy
Giphy or GIFs are one of the most popular and interactive ways to share your message across a wide audience. Graphic Interchange Format is used to deliver a message which either way needs to be shared across a wider audience to create a better and longer impact. Gif also includes converting images in various formats into short and embeddable content snippets. You can also use default or existing GIFs to deliver your message or make one of your own. GIFs are more fun, entertaining and captivating and are gaining a better user attention now a days.


Try one of these or both the trendy social media tools with your brand and say it loud!